Magento 2 and WooCommerce are Ecommerce platforms that can excel at managing your online business. There are a multitude of platforms to choose from, but we will be discussing the contrasts between these two popular choices. Both are commonly chosen because of the strong points they have. They have key differences with many similarities, but keep in mind that these differences can change which is right for you.
- Free and Paid Versions
- Need Hosting and Hosting Provided
- Advanced Security
Magento 2 is an open-source ecommerce platform. It is recommended for those who have some previous ecommerce or web development experience. There is Magento Open Source, which is the free version of the platform that permits you to try Magento 2. Magento Commerce is the paid version that has access to a wider range of features, including technical support. One can start out with the free version and eventually make the switch to premium as the business grows.
Web hosting is a service that individuals and businesses use to hold data and provide internet connectivity for their website or sites. Magento Open Source requires a web hosting service or self hosting, but Magento Commerce provides hosting services. It should be noted that hosting services cost money and the cost depends on the provider. Magento 2 extensions are available for free and premium at the Magento Marketplace. Extensions can be purchased to add features to the website or change functions.
Magento 2 themes can also be downloaded from the Marketplace like extensions. They can be free or priced and come in a surplus of options. Themes can be customly developed if one desires a more specific theme to match their website. Magento 2 has advanced security with regular security patches to fix vulnerabilities. Magento has more security features built in versus WooCommerce.
- Beginner Friendly
- Integrates Content
- Need Hosting
- Basic Security
WooCommerce also is open-source and is an ecommerce plugin for WordPress. It is just as easy to use as WordPress, making it great for those new to ecommerce. Content is used to draw interest to a product or service. If you are using WordPress for blogging content, it can bring in more people to your ecommerce site. The integration of content will build your brand and grow trust amongst your audience. One will need to find a web hosting provider to be able to use WooCommerce because they do not offer it.
Extensions can be used with WooCommerce, like Magento 2, to further add to store functionality. WooCommerce comes with a lower amount of features, but more can be added. These extensions can range from free to premium for different areas of business. One such extension is WooCommerce Google Analytics, which is free. Adding extensions like this give you ample data to make informed decisions. Extensions for social media integration can increase sales by giving you the ability to create shoppable posts and drive traffic to the store’s site. Extensions can always be added or taken away to better serve particular business goals.
WooCommerce themes are free and priced with hundreds of options to choose from. Both Magento 2 and Wooommerce have a decent selection of themes. WooCommerce has basic security features with more advanced tools needed to be added with plugins or extensions. This does not mean it is less secure, but that it will take more time to set up security as compared to Magento 2.